Client - Arcólor

Arcólor company is one of the most important food processing companies of Brazil. More than 25 years in the market, today Arcólor offers a wide range of products for candy store and bakery.
In 2002 the company decided to be more competitive in the market and increase its turnover, therefore they decided to hire the services of DESIGNER Propaganda.

Solutions:

Labels and Packagings:
DESIGNER Propaganda rebuilt all the line of packagings of the company and redesigned the labels, adding value to the products and the brand, making it different and more attractive for sale.
A new look can make all the difference in the purchasing decision. At the sales point, this is a factor that contributes a lot for the company sales increase, depending upon the product, market segment and target public, which can reach up to 50%.

Products Catalog:
Products catalogs developed by DESIGNER Propaganda are great sales tools, it shows de various lines of products of the company and the photographs produced by DESIGNER Propaganda gives an even better plus to the quality of the products.

Advertisements:
DESIGNER Propaganda often designs ads for specialized magazines, in order to reach a focused and target public.

Website:
DESIGNER Propaganda also developed the company’s website, a direct communication channel with customers and supplyers, acting as a helping channel, with receipts and events. The website has an English version, which integrates even more the company with the globalized world. Montlhy updates are peformed, keeping the website with news and hot information, which enables an interactive communication with the customers, keeping it satisfied and conquered.

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